City of Vancouver | A Healthy City for All – Strategy Phase 1

Brand Design | Report Design

Brand Design

A Healthy City for All – Strategy Phase 1 Emblem

A Healthy City for All – Strategy Phase 1 | Emblem

“A Healthy City for All Guiding Vision: a city where together we are creating and continually improving the conditions that enable all of us to enjoy the highest level of health and well-being possible.”

A Healthy City for All – Vancouver’s Healthy City Strategy 2014-2025 | Phase 1, Page 56
This emblem brands A Healthy City for All communications material and graphically represents the three pillars that make up the strategy’s vision and mission. It also was adapted to brand subsequent events – Healthy People, Healthy City 2012, Talk – A Healthy City for All and the Ideas Lab Kits, so that all events could be visually tied into the same family.

Report Design

The Healthy City for All strategy report is structured on a 2 column grid, with some full page features. It showcases the use of clear graphic elements such as charts, tables and diagrams.