Advertising in print and online are important processes for a designer to understand. Gary has designed many pieces that cover promotional sales, vouchers and gift cards in retail. He also has extensive advertising experience designing for public consultation, open houses and program services in the government sector. With a great track record of file preparation for press and coordinating jobs with printers, Gary can provide additional support for clients who feel unsure of handling that part of the process.
He can effectively reach online subscribers with e-blasts or newsletters through using third party content management systems or email campaign tools. Gary has designed many of the advertising strategies, helping to sustain the interest of existing online subscribers, and he has contributed to innovative ways of further expanding on them.